Skip to main content

Artwork Guidelines, Imprint Methods & Proof Approvals

Everything you need to prepare artwork files for production. Learn vector requirements (.AI, .EPS, .SVG), font outlining, and Pantone color matching. Compare decoration methods including Screen Printing, Embroidery, Laser Engraving, Debossing, and DTG

A
Written by AJ Padura

1. Vector Artwork & File Requirements

• Vector File Formats: All branding assets submitted for production must be high-resolution vector files saved as .AI, .EPS, or .SVG.

• Raster vs. Vector: Standard raster images (.PNG, .JPG) lose quality when scaled and cannot be split into print separations for screen printing or embroidery.

• Text Outlining: Convert all typography and fonts to outlines/paths before uploading to prevent missing font errors during mockup rendering.

• Color Matching Nuances: Screen printing supports exact PMS color matching. Embroidery uses thread colors (closest match available, no exact PMS match). Direct to Garment (DTG) uses HEX codes and may experience slight color variation.

🟡 ACTION REQUIRED: High-Resolution Assets
​
Submitting low-resolution raster files (.PNG/.JPG) delays the mockup creation process. Always convert text to outlines and upload native vector files upfront.

2. Decoration Methods & Imprint Options

• Screen Printing: Ideal for bulk apparel (t-shirts, hoodies) and tote bags. Produces thick, vibrant ink prints.

• Embroidery: Best suited for outerwear, polos, hats, and backpacks. Offers a textured, premium look but requires simplified artwork and font sizing.

• Laser Engraving: Permanent, precise decoration for stainless steel tumblers, mugs, and metal items.

• Debossing: Depressed imprint ideal for leather/faux-leather journals, padfolios, and luggage tags. Creates a tonal (no-color) finish.

• Direct to Garment (DTG / Full Color): Best for detailed graphics with gradients. Used for apparel, notebooks, and exclusively for insert cards and stickers.

• T-Shirt Print Placements: Supports left chest, center chest, full back, upper back, sleeves, and custom inner neck-label prints.

🟢 GOOD TO KNOW: Multi-Location Print Limits
​
T-shirt decoration supports multiple imprint locations (e.g., left chest + back center + neck tag), though each additional location adds to production cost.

3. 'My Designs' Tab & Mockup Approvals

• My Designs Tab Overview: Central repository to store, organize, and re-use approved artwork mockups across future order runs.

• Mockup Review Workflow: Review digitized proofs directly within the dashboard to inspect placement, dimensions, and visual sizing.

• Requesting Artwork Revisions: Submit feedback or request design changes directly inside the mockup interface before final sign-off.

• Final Approval Lock: Once artwork proofs are approved, the order status changes to Approved for Production and locks against further edits.

🔴 WARNING: Artwork Approval Lock
​
Carefully verify spelling, logo sizing, and placement on the digital proof before clicking approve. Approved orders enter manufacturing immediately.

4. Imprint Method Reference Chart

Method

Primary Applications

Key Rule / Color Support

Screen Printing

T-Shirts, Hoodies, Tote Bags

Vector required; Exact PMS color matching supported

Embroidery

Hats, Outerwear, Polos, Backpacks

No exact PMS match (uses closest thread shade)

Laser Engraving

Stainless Steel Tumblers, Mugs

Single-color vector; Permanent & dishwasher-safe

Debossing

Journals, Padfolios, Leather Goods

Tonal only (no color fill); High perceived value

DTG / Full Color

Apparel, Insert Cards, Stickers

HEX codes used; Great for detailed multi-color graphics

My Designs Tab

Artwork repository for reorders

Centrally manages approved proofs for instant reuse

Did this answer your question?